Pattern Pulp

Ray Ban: Never Hide Campaign




What’s the first thing that comes to mind when viewing the latest rare prints collection from Ray Ban? My gut response channels a modern day Garbage Pail Kid set, only PG and without the creative titling. That being said, Ray Ban’s Never Hide campaign is an amazing example of how patterns can be incorporated into a high visibility ad campaign. Matt W. Moore, a Pattern Pulp favorite was tapped to design the limited edition shades and joins a talented roster of artists for the bold and colorful round up.

Tracking Repetitive + Awesome.
On Instagram.