PATTERN PULP

Manipulations in Advertising

August 6th, 2013

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While flipping through British Vogue on my flight back to New York yesterday, the ads were plentiful. The September Issue’s out and prefall’s on display, along with rectangular manipulations and collaged scale. MAC’s amplification of the lash, Vivienne Westwood’s Gold Label as realized through white paint, long braids and lush leaves, and Missoni’s set within a set all play with scale, collage and perspective. If we were to make an art-related comparison, this print series is a visual tie back to Daniel & Geo Fuchs’ STASI – Secret Rooms featured in  Aperture Magazine (from a few years back). The comparison’s purely visual, though the idea of interrogation, memory and narrative are uncomfortable topics worth exploring that harness history, location and human indecency. Heavy topics to parallel print ads, but oddly relevant.

 

CATEGORIES:  BeautyFashionMarketingMediaWomens
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Welcome! I’m Shayna.
I live in New York and curate Pattern Pulp Studios. We're trend forecasters connecting the dots between culture and commerce, helping companies navigate digital and physical opportunities. This blog gives a daily taste of what we're seeing. If you want to learn more about how we can help your brand, or just to say hello, drop us a line - we'd love to hear from you!
 
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