Drawing parallels between these designs seems redundant in the most pleasant of ways. Beyond the vertical simplicity, each layout bears a timeless quality that’s directly related to its minimalist composition. Yakov Chernikhov’s drawings from the 1920s reflect his fantastical vision as a constructivist architect and graphic designer. Mirroring this concept in modern times, Alex Creamer, a student at the University of Central Lancashire recently devised this ingenious spaghetti packaging, inspired by New York’s Chrystler building. Mundane materials paired with sharp minds can go a long way, just ask the start ups how they do it.

By: Shayna Kulik